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In a surprising turn of events, Call of Duty: Modern Warfare III has secured the title of the second-best selling video game of 2023, despite facing criticism for its poor reviews, low Metacritic score, and a notably short campaign. The revelation comes as a testament to the enduring popularity and commercial prowess of the Call of Duty franchise, showcasing its ability to overcome negative feedback and maintain a strong presence in the gaming market. According to industry analyst Mat Piscatella, who serves as the executive director at Circana (formerly NPD), Modern Warfare III climbed the bestsellers list, trailing only behind Hogwarts Legacy. This achievement is particularly noteworthy considering that the data provided only covers a two-week window of availability for the new Call of Duty installment.
The dominance of Call of Duty in the sales charts extends its streak as the top-selling game in November for the fifth consecutive year. Despite unfavorable reviews and mixed fan reactions, the franchise’s ability to consistently attract millions of buyers remains unscathed. Notably, the last game to disrupt Call of Duty’s November reign was Red Dead Redemption II in 2018. The robust sales performance of Modern Warfare III highlights the franchise’s mainstream appeal, transcending the need for critical acclaim and fan approval. The Call of Duty brand has become a cultural phenomenon, drawing in a vast audience that may not engage with gaming media or traditional review platforms. For many, the annual release of a new Call of Duty title has become a staple, providing a familiar and anticipated gaming experience.