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Unionization has been gradually gaining more and more momentum over the course of recent years. However, you may be surprised to hear that one place where unions don’t exist is Nintendo of America. According to Nintendo of America president Doug Bowser in an interview with Inverse, there is a reason for that.
Bowser told Inverse that “part of that is driven by the employee feedback we see, which is a high degree of job satisfaction and engagement overall. You only have to look at our retention numbers, which are very, very high within the industry, and our obviously low turnover rate as a result. Our focus has always been on creating a culture that’s inclusive, has a work-life balance, and is focused on our singular mission of bringing smiles to faces.
That said, you might be wondering where Doug Bowser stands with unions. Well, he said that “everyone has the right to form a union, and certainly in the future, wherever it takes us, we’ll respect that. But we’re very much focused right now on how to create the best work culture and environment we possibly can”.