Nintendo of America updates headquarters signage

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Nintendo of America has recently updated its headquarters signage, bringing a fresh look to its longstanding Redmond, Washington location. The company, which has its main headquarters in Kyoto, Japan since its founding in 1889, maintains significant offices across the United States, including branches in San Francisco and New York City.

The American division of Nintendo was established in 1980 by the late president Hiroshi Yamauchi, who appointed his son-in-law Minoru Arakawa as its first president. With the support of his wife, Yoko Yamauchi, the company navigated the arcade coin-op boom and early setbacks, most notably with the Radar Scope game. The turning point came with the introduction of Donkey Kong, developed by a young Shigeru Miyamoto, which catapulted Nintendo into success and solidified its presence in the U.S. market. In 1982, Arakawa secured land in Redmond, which remains the home of Nintendo of America. Fans recently noticed a subtle yet significant change to the building’s exterior. As shared by Twitter user Caleb_Bravo99, the previously plain silver and gray sign has been transformed. The new design features a bold red background with white text and logo, while a portion of the sign has been painted black. This update aligns with Nintendo’s current branding, prominently seen in its promotional materials which typically feature a white logo on a red background.

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